Somi Arian

My guest on today’s podcast is Joe O’Rourke from Forum3, the team behind the Starbucks Odyssey Beta Experience. I’ve been wanting to speak to these guys ever since I heard about their work and we were finally able to make it happen. 

There is a lot to learn about how Starbucks is using Web3 technology to build a truly modern and innovative loyalty program. 

I really enjoyed this conversation with Joe and I hope you will too. 

Podcast Info ⤵️
- Website: https://www.inpeak.xyz/podcast 
- Apple Podcasts: https://podcasts.apple.com/gb/podcast/somi-arian-podcast/id1548277304 
- Google Podcasts: https://podcasts.google.com/search/somi%20arian%20podcast 
- Spotify: https://open.spotify.com/show/2CP6Msvm7xC28jh8YzRuBQ 
- Amazon Music: https://music.amazon.co.uk/podcasts/a1ce9346-7876-44e0-a794-3ab8d5f9ebe8/Somi-Arian-Podcast 

Outline
00:00 Intro
00:33 About Forum3 
07:00 There only has to be that one person who gets it
09:05 Team Education
13:57 Where blockchain could help
21:40 The ease of collaboration + attention economy
29:25 Co-creation

Follow Joe👇
- LinkedIn: https://www.linkedin.com/in/josephorourke/ 
- Twitter: https://twitter.com/BunchuBets?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor 
- Website Forum3: https://www.forum3.com/ 
- Twitter Forum3: https://twitter.com/forum3_ 

Connect with Me👇
- Subscribe to this YouTube channel
- LinkedIn: https://uk.linkedin.com/in/somiarian 
- Facebook: https://www.facebook.com/somiarianpage 
- Twitter: https://twitter.com/SomiArian 
- Instagram: https://www.instagram.com/somiarian/ 
- Website: https://inpeak.xyz

#113 - Starbucks Odyssey Program with Joe O'Rourke of Forum3

My guest on today’s podcast is Heather McGowan, a future-of-work strategist, keynote speaker, thought leader, researcher, and author.

I discovered Heather through her talks at a number of technology-related conferences, mainly around the use of AI.

Today's episode is a kick-start to a new series that will include more content on the subjects of Web3, AI, Business and Entrepreneurship, Health and Longevity and Women. At InPeak we are creating several new channels in those areas with the aim of reaching your peak potential.

I hope you enjoy this episode as much as I did.

Podcast Info ⤵️
- Website: https://www.inpeak.xyz/podcast 
- Apple Podcasts: https://podcasts.apple.com/gb/podcast/somi-arian-podcast/id1548277304 
- Google Podcasts: https://podcasts.google.com/search/somi%20arian%20podcast 
- Spotify: https://open.spotify.com/show/2CP6Msvm7xC28jh8YzRuBQ 
- Amazon Music: https://music.amazon.co.uk/podcasts/a1ce9346-7876-44e0-a794-3ab8d5f9ebe8/Somi-Arian-Podcast 

Outline
00:00 Intro
01:03 About Heather’s new book
07:00 Speed of technology: Tools need humans 
10:03 Layoff should always be the last choice 
13:22 Financialization of Web3: Threats VS Opportunities
17:03 Is technology adapting faster than humans can adapt? 
19:18 Humans VS the tools we make 
22:37 “Digital transformation is human transformation” 
23:55 Onboarding people to the Web3 ecosystem
27:25 Outro

Follow Heather👇
- LinkedIn: https://www.linkedin.com/in/heathermcgowan/ 
- Twitter: https://twitter.com/heathermcgowan?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor  
- Website: https://heathermcgowan.com/ 

Connect with Me👇
- Subscribe to this YouTube channel
- LinkedIn: https://uk.linkedin.com/in/somiarian 
- Facebook: https://www.facebook.com/somiarianpage 
- Twitter: https://twitter.com/SomiArian 
- Instagram: https://www.instagram.com/somiarian/ 
- Website: https://inpeak.xyz

#112 - Heather McGowan - Digital Transformation: The New Normal

My guest on today’s podcast is Bill, who goes by the name Bonglo. He is the Co-Founder & Host of The Builders Block. Bonglo is what you call an Alpha Caller in the Web3 space and in our conversation we explore what Alpha Calling means and how this role is evolving, given the changing nature of Web3 business models. 

Whether you’re a season Web3 enthusiast or completely new to the space I think you will really enjoy this conversation and learn a lot from it. 

Podcast Info ⤵️
- Website: https://www.inpeak.xyz/podcast 
- Apple Podcasts: https://podcasts.apple.com/gb/podcast/somi-arian-podcast/id1548277304 
- Google Podcasts: https://podcasts.google.com/search/somi%20arian%20podcast 
- Spotify: https://open.spotify.com/show/2CP6Msvm7xC28jh8YzRuBQ 
- Amazon Music: https://music.amazon.co.uk/podcasts/a1ce9346-7876-44e0-a794-3ab8d5f9ebe8/Somi-Arian-Podcast 

Outline
00:00 Intro
00:31 Where did the name Bonglo come from?
01:24 What is an Alpha Caller?
08:17 The ethical side of being an Alpha Caller?
13:57 How do you make money with Alpha Calling?
15:00 Alpha Callers’ onboarding process
19:32 Hyper-financialization of NFTs and its impact 
27:03 The anonymous/pseudonymous culture
31:09 Tokenisation: Traders VS Collectors
40:08 Final remarks from Bonglo 

Follow Bill👇
- Bonglo Twitter: https://twitter.com/bonglo_eth 
- The Builders Block Twitter: https://twitter.com/Build3rsBlock

Connect with Me👇
- Subscribe to this YouTube channel
- LinkedIn: https://uk.linkedin.com/in/somiarian 
- Facebook: https://www.facebook.com/somiarianpage 
- Twitter: https://twitter.com/SomiArian 
- Instagram: https://www.instagram.com/somiarian/ 
- Website: https://inpeak.xyz

#111 - Bonglo - Alpha Calling to Mass Adoption

My guest on today’s podcast is Carson, who goes by the name Captain CK. He is one of the bright young minds of Web3, who knows how to hustle and is determined to make his mark on the space.

CK was introduced to me to help run our collaborations for InPeak and I found him very insightful. He is working on a number of projects of his own, which sound very promising and I thought it would be a good idea to get ask him more about them.  

I hope you enjoy this conversation as much as I did. 

Podcast Info ⤵️
- Website: https://www.inpeak.xyz/podcast 
- Apple Podcasts: https://podcasts.apple.com/gb/podcast/somi-arian-podcast/id1548277304 
- Google Podcasts: https://podcasts.google.com/search/somi%20arian%20podcast 
- Spotify: https://open.spotify.com/show/2CP6Msvm7xC28jh8YzRuBQ 
- Amazon Music: https://music.amazon.co.uk/podcasts/a1ce9346-7876-44e0-a794-3ab8d5f9ebe8/Somi-Arian-Podcast 

Outline
00:00 Intro
02:17 Carson's introduction & current projects
04:35 How did you get started with Probably Nothing? 
07:48 How long have you worked in the Web3 space?
08:31 About Alpha Caller  
11:50 Royalties
17:39 InPeak’s business model change
19:38 Explain the consultancy aspect of your job
21:03 How do you explain the concept of community to brands?
26:55 One of the biggest challenges in the space 
27:43 Managing monetization
32:40 More about the Smerfs project 
34:45 What is the job of a collaboration or collab manager?
39:48 Deeper levels of engagement & the importance of education
43:00 Where to follow CK 

Follow CK👇
- Twitter: https://twitter.com/CaptainCKeth 
- Twitter: https://twitter.com/Build3rsBlock 

Connect with Me👇
- Subscribe to this YouTube channel
- LinkedIn: https://uk.linkedin.com/in/somiarian 
- Facebook: https://www.facebook.com/somiarianpage 
- Twitter: https://twitter.com/SomiArian 
- Instagram: https://www.instagram.com/somiarian/ 
- Website: https://inpeak.xyz

#110 - Captain CK - Web3 Attention Economy

My guest on today’s podcast is Helle the co-founder of LlamaLabs, an NFT project that’s captured a lot of attention since its inception last year and they’ve since gone on to build a lot of different tools for the Web3 community. 

They are a really smart and creative team and have both the vision and the knowledge to keep building and delivering for many years to come.

I really enjoyed this conversation and I will personally keep an eye on their developments over the coming months.   

Podcast Info ⤵️
- Website: https://www.inpeak.xyz/podcast 
- Apple Podcasts: https://podcasts.apple.com/gb/podcast/somi-arian-podcast/id1548277304 
- Google Podcasts: https://podcasts.google.com/search/somi%20arian%20podcast 
- Spotify: https://open.spotify.com/show/2CP6Msvm7xC28jh8YzRuBQ 
- Amazon Music: https://music.amazon.co.uk/podcasts/a1ce9346-7876-44e0-a794-3ab8d5f9ebe8/Somi-Arian-Podcast 

Outline
00:00 Intro
00:59 Introduction to Helle & Llamaverse
10:17 How does it work?
13:52 What is your role in this?
14:11 How is it being funded?
20:55 ChatGPT 
21:44 Current challenges in the Web3 space
29:05 Tradable tokens VS soulbound tokens 
35:27 PROOF example
51:55 Outro

Follow Helle👇
- Twitter: https://twitter.com/Hellequinnn @Hellequinnn
- LlamaLabs Twitter: https://twitter.com/LlamaLabsNFT @LlamaLabsNFT  
- LlamaLabs website: https://www.llamalabs.io/ 

Connect with Me👇
- Subscribe to this YouTube channel
- LinkedIn: https://uk.linkedin.com/in/somiarian 
- Facebook: https://www.facebook.com/somiarianpage 
- Twitter: https://twitter.com/SomiArian 
- Instagram: https://www.instagram.com/somiarian/ 
- Website: https://inpeak.xyz

#109 - Hellequin - Web3 Business Models with Llamaverse

My guest on today’s podcast is Deana Burke, the Co-Founder of Boys Club, a community for the crypto-curious, which, although the tongue-in-cheek name, is actually aimed at women and non-binary people but welcoming to all. 

In this conversation, Deana and I talk about Boys Club, soulbound tokens, money and empowerment. 
I really enjoyed this conversation and I’m sure you will too. 

Podcast Info ⤵️
- Website: https://www.inpeak.xyz/podcast 
- Apple Podcasts: https://podcasts.apple.com/gb/podcast/somi-arian-podcast/id1548277304 
- Google Podcasts: https://podcasts.google.com/search/somi%20arian%20podcast 
- Spotify: https://open.spotify.com/show/2CP6Msvm7xC28jh8YzRuBQ 
- Amazon Music: https://music.amazon.co.uk/podcasts/a1ce9346-7876-44e0-a794-3ab8d5f9ebe8/Somi-Arian-Podcast

Outline
00:00 Intro
00:25 Why Boys Club?
04:16 How did your beginnings look like?
05:44 How did you do in the Bear market?
08:05 Smart contracts & InPeak
10:37 Onboarding new members at the Boys Club 
12:56 Soulbound tokens 
15:36 What made you interested in the NFT space, as an early adopter?
23:00 Empowerment & mindset shift
30:20 Money is emotional
32:00 Your roadmap and plans at Boys Club

Follow Deana👇
- LinkedIn: https://www.linkedin.com/in/deanaburke/ 
- Insta: https://www.instagram.com/deanalee/ 
- Twitter: https://twitter.com/medeana?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor
- Boys Club Twitter: https://twitter.com/boysclubcrypto 

Connect with Me👇
- Subscribe to this YouTube channel
- LinkedIn: https://uk.linkedin.com/in/somiarian 
- Facebook: https://www.facebook.com/somiarianpage 
- Twitter: https://twitter.com/SomiArian 
- Instagram: https://www.instagram.com/somiarian/ 
- Website: https://inpeak.xyz

#108 - Deana Burke - Onboarding the Crypto-Curious with Boys Club

My guest on today’s podcast is Justin Aversano, Co-Founder of Quantum Art and SaveArtSpace. He is also one of the most loved and highly-regarded photographers in Web3. 

In this conversation with Justin, we talk about pain, his creative process, the business of NFTs and his coming-up project Smoke and Mirrors.

I hope you enjoy it as much as I did. 

Podcast Info ⤵️
- Website: https://www.inpeak.xyz/podcast 
- Apple Podcasts: https://podcasts.apple.com/gb/podcast/somi-arian-podcast/id1548277304 
- Google Podcasts: https://podcasts.google.com/search/somi%20arian%20podcast 
- Spotify: https://open.spotify.com/show/2CP6Msvm7xC28jh8YzRuBQ 
- Amazon Music: https://music.amazon.co.uk/podcasts/a1ce9346-7876-44e0-a794-3ab8d5f9ebe8/Somi-Arian-Podcast 

Outline
00:00 Intro
00:24 Pain
11:50 How would you translate Web3 to photographers?
14:00 possible promo “You can make what you want of Web3…”
15:30 How do you balance building a community and making art?
18:25 When do you “hang out” with your community?
21:18 Don’t sell, share: How to build your brand
25:52 How do you feel about AI as an artist?
30:24 Biggest debate of the decade: IP rights & royalties
36:28 Transcending photography 
39:40 Smoke and mirrors

Follow Justin👇
- LinkedIn: https://www.linkedin.com/in/justin-aversano-a579823b/ 
- Insta: https://www.instagram.com/justinaversano/ 
- Twitter: https://twitter.com/justinaversano @justinaversano
- SAS Twitter: https://twitter.com/SaveArtSpace @saveartspace 
- Quantum Art Twitter: https://twitter.com/QuantumNFT @QuantumNFT
- Website: https://www.justinaversano.com/ 

Connect with Me👇
- Subscribe to this YouTube channel
- LinkedIn: https://uk.linkedin.com/in/somiarian 
- Facebook: https://www.facebook.com/somiarianpage 
- Twitter: https://twitter.com/SomiArian 
- Instagram: https://www.instagram.com/somiarian/ 
- Website: https://inpeak.xyz

#107 - Justin Aversano - Where Art Meets Web3

My guest on today’s podcast is Raoul Pal, Co-Founder and CEO of Real Vision Group. 
Recently, Raoul came on to the InPeak platform with Carly Reilly for one of her token-gated sessions available to OPJ holders. 

Now that Real Vision is also using InPeak for their token-gated content, I got the chance to speak with Raoul himself.
 
We covered two big topics, Web3 adoption of large banks and corporations and the future of tokenised communities, social media, and tokenised education.

I hope you enjoy this conversation as much as I did. 

Podcast Info ⤵️
- Website: https://www.inpeak.xyz/podcast 
- Apple Podcasts: https://podcasts.apple.com/gb/podcast/somi-arian-podcast/id1548277304 
- Google Podcasts: https://podcasts.google.com/search/somi%20arian%20podcast 
- Spotify: https://open.spotify.com/show/2CP6Msvm7xC28jh8YzRuBQ 
- Amazon Music: https://music.amazon.co.uk/podcasts/a1ce9346-7876-44e0-a794-3ab8d5f9ebe8/Somi-Arian-Podcast 

Outline
00:00 Intro
01:20 What is this space all about and why does it matter?
11:43 What problems could smart contracts solve?
16:06 The programmability aspect is happening everywhere
23:20 Realistically, when will big corporations feel the impact of web3?
25:44 InPeak’s plans and AI
27:35 Google owns all the power of the network
31:46 The power of a decentralised platform over social media
39:57 “Web3 is a scam!” 
43:50 What are your thoughts on the Simulation theory and Singularity?

Follow Raoul👇
- LinkedIn: https://www.linkedin.com/in/raoul-pal-real-vision/?originalSubdomain=ky 
- Twitter: https://twitter.com/RaoulGMI?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor 
- Insta: https://www.instagram.com/raoulgmi/?hl=en 
- Real Vision: https://www.realvision.com/ 

Connect with Me👇
- Subscribe to this YouTube channel
- LinkedIn: https://uk.linkedin.com/in/somiarian 
- Facebook: https://www.facebook.com/somiarianpage 
- Twitter: https://twitter.com/SomiArian 
- Instagram: https://www.instagram.com/somiarian/ 
- Website: https://inpeak.xyz

#106 - Raoul Pal - Transition to Web3 with Real Vision

My guest on today’s podcast is Farokh, an entrepreneur and social media expert, and the founder of Rug Radio, a DAO network where the incentives favour truth, ownership and long-term care for the commons. 

This conversation was a lot of fun, allowing me to dive deeper into the Rug Radio ecosystem, from discovering why "Rug"  in their name, to learning more about what they’re up to and where they’re going, especially now with their PFP drop approaching very soon.

Podcast Info ⤵️
- Website: https://www.inpeak.xyz/podcast 
- Apple Podcasts: https://podcasts.apple.com/gb/podcast/somi-arian-podcast/id1548277304 
- Google Podcasts: https://podcasts.google.com/search/somi%20arian%20podcast 
- Spotify: https://open.spotify.com/show/2CP6Msvm7xC28jh8YzRuBQ 
- Amazon Music: https://music.amazon.co.uk/podcasts/a1ce9346-7876-44e0-a794-3ab8d5f9ebe8/Somi-Arian-Podcast 

Outline
00:00 Intro
00:41 Farkoh’s journey as a founder of Rug Radio
05:05 Holders VS audience
09:19 How do you see the Web3 space evolving?
13:41 Is Web3 losing hype?
18:38 Tokenomics and a new level of Game Theory
25:48 What is your coming-up project? 
27:59 Is Rug Radio built on Ethereum?
28:55 The tokenomics of Rug Radio
30:56 Why the “Rug” in Rug Radio 
32:50 Rewards programme within the Rug Radio ecosystem
23:04 Do you collaborate with other communities? 
37:03 is Rug Radio a DAO?
40:48 How would you describe the role of a leader in a DAO VS a company?
42:52 Bear VS Bull market
44:21 What’s the reason behind your passion for this space?

Follow FAROKH👇
- LinkedIn: https://www.linkedin.com/in/farokhsarmad/?originalSubdomain=ca 
- Twitter: https://twitter.com/farokh?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor 
- Rug Radio Twitter: https://twitter.com/RugRadio
- Rug Radio Website: https://www.rug.fm/ 

Connect with Me👇
- Subscribe to this YouTube channel
- LinkedIn: https://uk.linkedin.com/in/somiarian 
- Facebook: https://www.facebook.com/somiarianpage 
- Twitter: https://twitter.com/SomiArian 
- Instagram: https://www.instagram.com/somiarian/ 
- Website: https://inpeak.xyz

#105 - FAROKH -  Skin in the Game with Rug Radio

My guest on today’s podcast is Ian Rogers, the Chief Experience Officer of Ledger.
 
I have to tell you that Ian is one of the nicest people I’ve met in Web3. He’s so passionate about Ledger and the Web3 revolution as a whole and I learned so much from him in this conversation. 

The most important thing he mentioned several times during our interview was, “if not self-custody, why crypto”. This is such an important message for anyone entering the space.
 
I hope you enjoy this conversation as much as I did.

Podcast Info ⤵️
- Website: https://www.inpeak.xyz/podcast 
- Apple Podcasts: https://podcasts.apple.com/gb/podcast/somi-arian-podcast/id1548277304 
- Google Podcasts: https://podcasts.google.com/search/somi%20arian%20podcast 
- Spotify: https://open.spotify.com/show/2CP6Msvm7xC28jh8YzRuBQ 
- Amazon Music: https://music.amazon.co.uk/podcasts/a1ce9346-7876-44e0-a794-3ab8d5f9ebe8/Somi-Arian-Podcast 

Outline
00:00 Intro
00:48 What is a ledger?
13:14 Saving money and knowing it is safe
20:34 So you’re 100% sure that Web3 is the future?
26:00 What would you say to the people who haven't got faith in self-custody?
33:30 What specific user experience challenges are you looking to solve?
39:00 Implementation of Ledger

Follow Ian👇
- LinkedIn: https://www.linkedin.com/in/iancrogers/?originalSubdomain=fr 
- Twitter: https://twitter.com/iancr?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor @iancr
- Ledger: https://www.ledger.com/ 

Connect with Me👇
- Subscribe to this YouTube channel
- LinkedIn: https://uk.linkedin.com/in/somiarian 
- Facebook: https://www.facebook.com/somiarianpage 
- Twitter: https://twitter.com/SomiArian 
- Instagram: https://www.instagram.com/somiarian/ 
- Website: https://inpeak.xyz

#104 - Ian Rogers of Ledger - If Not Self-Custody, Why Crypto?

My guest on today’s podcast is Macey Bluebell. Many of you may know Macey from the Coin Bureau YouTube channel, where she does social media management and  IRL event organizing. 
 
I ran into Macey at last year’s Coin Bureau conference in London and invited her to be on the podcast. Throughout this conversation, we speak about their move to Dubai and the future of Web3 in the face of regulatory barriers.

I think many of you will find this conversation helpful especially if you are thinking about more Web3-friendly jurisdiction.

For  YouTube:
Podcast Info ⤵️
- Website: https://www.inpeak.xyz/podcast 
- Apple Podcasts: https://podcasts.apple.com/gb/podcast/somi-arian-podcast/id1548277304 
- Google Podcasts: https://podcasts.google.com/search/somi%20arian%20podcast 
- Spotify: https://open.spotify.com/show/2CP6Msvm7xC28jh8YzRuBQ 
- Amazon Music: https://music.amazon.co.uk/podcasts/a1ce9346-7876-44e0-a794-3ab8d5f9ebe8/Somi-Arian-Podcast

Outline
00:00 Intro
01:06 IRL crypto events & representation
06:04 Macey’s move to Dubai & Cryptocurrency regulations
11:20 Taxes in Dubai
14:23 Pioneering countries in crypto adoption
20:33 What can people expect, from a business perspective, coming to Dubai?
23:57 How are people dealing with building in the bear market with so many projects collapsing?
26:46 Personally, do you ever doubt the space?
30:06 There is still much going on
33:37 The younger generation (Gen Z) is naturally involved in the metaverse 
35:25 The emerging trends in modern work culture 
39:02 Are you bullish on the future?

Follow Macey👇
- Twitter: https://twitter.com/maceybluebell?lang=en
- LinkedIn: https://www.linkedin.com/in/macey-bluebell-1a4681152/ 
- Insta: https://www.instagram.com/maceybluebell/ 
- Coin Bureau YT: https://www.youtube.com/c/CoinBureau 

Connect with Me👇
- Subscribe to this YouTube channel
- LinkedIn: https://uk.linkedin.com/in/somiarian 
- Facebook: https://www.facebook.com/somiarianpage 
- Twitter: https://twitter.com/SomiArian 
- Instagram: https://www.instagram.com/somiarian/ 
- Website: https://inpeak.xyz

#103 - Macey Bluebell - The Coin Bureau Experience

My guest on today’s podcast is Shanon Kelley the Chief Commercial Officer at Nifty’s, a custodial NFT marketplace which creates NFT experiences of some of the biggest entertainment brands and franchises like The Matrix, Space Jam and now they’re dropping a collection for Game of Thrones, called Build Your Realm, dropping tomorrow, Tuesday, January 10th, so watch out for it!
 
You can imagine how big this can be for bringing Web3 and NFTs to the masses, but it isn't a small task without its challenges. 
This was a super interesting conversation with a lot to learn from and you sure will enjoy it.

Podcast Info ⤵️
- Website: https://www.inpeak.xyz/podcast 
- Apple Podcasts: https://podcasts.apple.com/gb/podcast/somi-arian-podcast/id1548277304 
- Google Podcasts: https://podcasts.google.com/search/somi%20arian%20podcast 
- Spotify: https://open.spotify.com/show/2CP6Msvm7xC28jh8YzRuBQ 
- Amazon Music: https://music.amazon.co.uk/podcasts/a1ce9346-7876-44e0-a794-3ab8d5f9ebe8/Somi-Arian-Podcast 

Outline
00:00 Intro
00:37 The idea behind Nifty’s
05:44 How many holders are there at Nifty’s?
06:33 How did the onboarding process look like?
08:30 Where does the Nifty’s community hang out?
08:53 Are Nifty’s holders more crypto-native people or fans of the big brands?
11:25 Why is Web3 important and how does it strengthen the brands?
14:20 What was the reaction to the bear market at Nifty’s?
18:28 Nifty’s experiences
19:56 Game of Thrones Build Your Realm NFT drop
26:38 How do you manage the community aspect at Nifty’s?
30:53 Keeping up with the expectations 
34:07 Build Your Realm drop date

Follow Shanon 👇
- Twitter: https://twitter.com/shaaaanoooon @shaaaanoooon 
- LinkedIn: https://www.linkedin.com/in/shanon-kelley-3aa94511/ 
- Nifty’s Twitter: https://twitter.com/Niftys @Niftys 
- Nifty’s Website: https://niftys.com/ 

Connect with Me👇
- Subscribe to this YouTube channel
- LinkedIn: https://uk.linkedin.com/in/somiarian 
- Facebook: https://www.facebook.com/somiarianpage 
- Twitter: https://twitter.com/SomiArian 
- Instagram: https://www.instagram.com/somiarian/ 
- Website: https://inpeak.xyz

#102 - Shanon Kelley - GoT NFTs, Future of Entertainment and Fan Engagement

My guest on today’s podcast is Aaron McDonald, Founder and CEO of FLUF World, A metaverse ecosystem of collectable NFT characters and a global, creative community. I picked up that deception from their website. 
 
But of course, they are doing a lot more than that and I wanted to get an inside look for myself which I share with you in this conversation.

For  YouTube:
Podcast Info ⤵️
- Website: https://www.inpeak.xyz/podcast 
- Apple Podcasts: https://podcasts.apple.com/gb/podcast/somi-arian-podcast/id1548277304 
- Google Podcasts: https://podcasts.google.com/search/somi%20arian%20podcast 
- Spotify: https://open.spotify.com/show/2CP6Msvm7xC28jh8YzRuBQ 
- Amazon Music: https://music.amazon.co.uk/podcasts/a1ce9346-7876-44e0-a794-3ab8d5f9ebe8/Somi-Arian-Podcast 

Outline
00:00 Intro
00:31 About Aaron and FLUF World
06:41 How does FLUF differentiate from other Web3 communities? 
12:45 Content of Web3
16:15 What was it like to launch 15 collections?
21:17 The Web3 space is mostly driven by traders
26:54 Soulbound tokens
32:09 The future will be tokenized
34:50 Is the metaverse and Web3 as a whole going to be 100% inclusive?
41:46 Do you think that technology unites people more, or the opposite? 
47:16 What is next for FLUF World?

Follow Aaron👇
- Twitter: https://twitter.com/aaronmcdnz?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor
- FLUF World Twitter: https://twitter.com/flufworld 
- FLUF World Website: https://barracuda.io/FLUFWorld 

Connect with Me👇
- Subscribe to this YouTube channel
- LinkedIn: https://uk.linkedin.com/in/somiarian 
- Facebook: https://www.facebook.com/somiarianpage 
- Twitter: https://twitter.com/SomiArian 
- Instagram: https://www.instagram.com/somiarian/ 
- Website: https://inpeak.xyz

#101 - Aaron McDonald - FLUF World: Into the Metaverse

My guest on today’s podcast is Alex AKA NFT God, one of the top content creators on Twitter who writes about personal growth, investing, technology, Web3, and how they all tie together.
 
NFT God shares tips for getting 1% better daily through his large Twitter account and weekly newsletter.
 
This was a fantastic and super engaging interview that I really enjoyed and I’m sure you will too.

For  YouTube:
Podcast Info ⤵️
- Website: https://www.inpeak.xyz/podcast 
- Apple Podcasts: https://podcasts.apple.com/gb/podcast/somi-arian-podcast/id1548277304 
- Google Podcasts: https://podcasts.google.com/search/somi%20arian%20podcast 
- Spotify: https://open.spotify.com/show/2CP6Msvm7xC28jh8YzRuBQ 
- Amazon Music: https://music.amazon.co.uk/podcasts/a1ce9346-7876-44e0-a794-3ab8d5f9ebe8/Somi-Arian-Podcast 

Outline
00:00 Intro
00:37 Why NFT God?
03:20 Do you think that your APE had an impact on your following?
04:20 Your content strategy
09:46 Web2 tools for marketing in Web3
13:20 Community-made TikTok and YouTube shorts
15:49 About InPeak 
17:05 What, in your opinion, would be the ideal social network for Web3?
20:09 How would you build it?
21:40 NFTs and scalability
26:23 Genesis pass
29:20 The future for most NFT communities
31:07 Creating successful IPs 
35:28 The expansion of big brands like Yuga Labs, Doodles etc.
43:00 Are we likely to see the same all-time highs in the NFT space again? 
44:24 Transitioning from Web2 to Web3: The mentality

Follow NFT God👇
- Twitter: https://twitter.com/NFT_GOD?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor
- Substack: https://nftgod.substack.com/ 

Connect with Me👇
- Subscribe to this YouTube channel
- LinkedIn: https://uk.linkedin.com/in/somiarian 
- Facebook: https://www.facebook.com/somiarianpage 
- Twitter: https://twitter.com/SomiArian 
- Instagram: https://www.instagram.com/somiarian/ 
- Website: https://inpeak.xyz

#100 - NFT God - Becoming 1% Better Daily: Web3 Edition

My guest on today’s podcast is Ray Chan the CEO of 9GAG and the founder of Memeland NFT and subsequent collections Potatoz and now the highly anticipated Captainz, dropping in January. 
 
Like many other successful founders, Ray gets a lot of love and a lot of “fud” (fear, uncertainty and doubt). So I wanted to meet with him and learn more for myself.  

Podcast Info ⤵️
- Website: https://www.inpeak.xyz/podcast 
- Apple Podcasts: https://podcasts.apple.com/gb/podcast/somi-arian-podcast/id1548277304 
- Google Podcasts: https://podcasts.google.com/search/somi%20arian%20podcast 
- Spotify: https://open.spotify.com/show/2CP6Msvm7xC28jh8YzRuBQ 
- Amazon Music: https://music.amazon.co.uk/podcasts/a1ce9346-7876-44e0-a794-3ab8d5f9ebe8/Somi-Arian-Podcast 

Outline
00:00 Intro
01:00 What is Memeland about? 
04:08 More about 9GAG
05:57 How do your user tracking and analytics work?
06:55 How much of your 9GAG audience will you be able to take into Memeland?
10:07 How are you going to contribute to bringing Web3 to the masses?
14:45 In what sense is Memeland meaningful? 
18:47 What is your mission and how are you going to expand?
22:47 Floorprice handling
28:58 Tradable, soulbound tokens and scalability 
37:48 What’s your vision of Memeland 3 years from now?
44:20 NFT Insider 

Follow Ray👇
- LinkedIn: https://www.linkedin.com/in/raychan/?originalSubdomain=hk 
- Insta: https://www.instagram.com/9gagceo/ 
- Ray Twitter: https://twitter.com/9gagceo 
- 9GAG Twitter: https://twitter.com/9GAG 
- Memeland Twitter: https://twitter.com/Memeland 

Connect with Me👇
- Subscribe to this YouTube channel
- LinkedIn: https://uk.linkedin.com/in/somiarian 
- Facebook: https://www.facebook.com/somiarianpage 
- Twitter: https://twitter.com/SomiArian 
- Instagram: https://www.instagram.com/somiarian/ 
- Website: https://inpeak.xyz

Podcast